Author: janil

Dear AGEC High School Learners!

We hope you’re having a blast with the AGEC entrepreneurial exercises this year because there’s more excitement coming your way! Get ready to unleash your creativity and marketing genius in Mini Challenge 2 – the Online Marketing Challenge!

🎮 Challenge Details:

Platform: AGEC’s Gaming Network!

Theme: Let’s market a made-up product or business!

Task: Think of a kind of product or service. Then write a blog post where you explain an imaginative way to tell other people about the product/service (this is called marketing) and include a cool social media post that will help you market it. In 200-250 words, explain your marketing ideas and create an image or graphic that will convince people about your product/service.

💡 Guidelines:

Remember to think about:

• What your product/service is
• Who your target market is (the people who will most likely use the product or service)
• Where you will market your product online and why
• When you will market your product online and why
• How you will grab the interest of your target market

Think outside the box and include a well-designed image that represents your social media post. We would recommend using a simple design tool like Canva to create the image.

🎮 Prize: Oh, did we mention the grand prize? For the Top 10 Marketers in this round, a cash voucher to the value of R400 awaits!

🎮 Deadline: Set your calendars for the deadline of Monday 6 November 2023!

Submission Process:

• Share your brilliant blog post on the Gaming Network
• Don’t forget to send us a screenshot of your blog post, and your social media post design via email to info@entrepreneurshipchallenge.co.za

Make sure your submission email includes the following details:

• Full Name
• School Name
• Grade
• Province
• Cell phone Number (for distribution of prizes)

Challenge Criteria:

• Participants must be in a High School in South Africa, between Grades 8–12 in 2023.
• All entries must be posted on the Gaming Network from your individual Gaming Network profiles – You can create a profile or log in here
• Blog posts must be between 200 – 250 words long
• Only 1 blog post can be submitted per individual
• Ensure your Gaming Network account settings are set to ‘public’ so the AGEC Team can read your post. Locked/Private profiles during this challenge will unfortunately be disqualified
• Plagiarised articles will be disqualified
• Send your submission (see Submission process above) to info@entrepreneurshipchallenge.co.za before midnight on Monday 6 November 2023
• Although this activity is not based on likes and comments, still remember to interact with other posts from the community! Let’s hype each other up!
• This Online Marketing Challenge is your chance to shine, learn, and take your entrepreneurial skills to the next level. It’s all about creativity, strategy, and making your mark in the digital world!
• Get ready to power up your marketing skills, and let’s make this challenge a memorable one! Stay tuned for more entrepreneurial adventures, and may the best marketers win!

Kind Regards,
The AGEC Team

With the Allan Gray Entrepreneurship Challenge 2D Game drawing to a close on 31 May, learners can now put their newly developed entrepreneurial skills to the ultimate test with the AGEC Applied Learning Challenge: Business Venture Pitching Contest! Dream up your very own business idea, create a pitch video, and stand a chance to kick-start your business! 

See the infographic below for everything you need to know about the new competition and start dreaming big! 

Competition Information

In this module, your learners will be listing their virtual companies on the stock exchange. This will be done through something called an Initial Public Offering (IPO). You can find some helpful tips for facilitating Module 5 by downloading the Teacher’s Pack below. Remember that your learners need to complete the game to earn a certificate, an the more of your learners participate, the better your chances of winning the Top Teacher Prize.

Module 5 Teacher’s Pack

Download

Watch the video about Module 5 below for a full overview of what to expect.

In this week’s module, you’ll be going bigger than you’ve ever gone before, because you’ll be listing your company on the stock exchange. This will be done through something called an Initial Public Offering (IPO). While you have some tough decisions to make, don’t worry, you can find some helpful tips for Module 5 by downloading the Learner’s Pack below.

Module 5 Learner’s Pack

Download

More of a visual learner? Then check out the video about Module 5 below.

Your learners have done well to bring their product to market, but in Module 4 they’ll find out that they have some competition. They’ll learn what it takes to adapt to competition either by changing up the product strategy or acquiring another company. They must just be mindful because wrong choices in this module will have a negative impact the bottom line of their virtual businesses. Find tips on how to facilitate this module’s gameplay in the Teacher’s pack below.

Module 4 Teacher’s Pack

Download

You can find an overview of Module 4 by viewing the below video:

You’ve done well so far to bring your product to market, but now you’ve got competition in Module 4. In this module you’ll learn what it takes to adapt to competition either by changing up your product or, if you think it will benefit your business buy out another company. Just be careful as making the wrong choice will have a negative impact your bottom line. Learn more about the module by downloading the Learner’s module pack below.

Module 4 Learner’s Pack

Download

You can find an overview of Module 4 by viewing the below video:

So you’ve reached the half-way point in the AGEC 2D game?

In Module 3 things will start to become a little more difficult for your learners, so please keep encouraging your learners to keep learning – they can only grow from tackling the tougher parts of the challenge. In this module your learners will put their product to the test by doing market research, marketing the product and then seeing how well they’ve done to promote the product to the right people. Download the Module pack below to see how you can best facilitate this module’s gameplay.

Module 3 Teacher’s Pack

Download

You can also watch the video here to see what the module has in store:

So you’ve reached the half-way point in the AGEC 2D game?

In Module 3 things get a little tougher, but don’t worry, you’ve got this! In this module you’ll put your product to the test, by doing market research, marketing your product and then you’ll see how well you’ve done to promote your product to the right people. To get a full overview, download the Module pack below.

Module 3 Learner’s Pack

Download

You can also watch the video here to see what the module has in store:

In Module 2 your learners will be finding out what it takes to bring a product to life. They’ll need to hire a team, learn about B-BBEE, develop a testing strategy and develop a testing strategy that is suitable for a lean startup model. To find out more about what you can do to facilitate the process, download the teacher’s pack below.

Module 2 Teacher’s Pack

Download

Get the info you need from the video below as well:

In Module 2 you’ll be learning all about what it takes to bring a product to life. You’ll need to hire a team, learn about B-BBEE, develop a testing strategy and discover more about developing a testing strategy and lean startup models. Remember to download your learner’s pack.

Module 2 Learner’s Pack

Download

Get the info you need from the video below as well: